10 Best Website Copywriting Services (2022)

If you are thinking about using a copywriting service to outsource copywriting, it can be challenging to decide which option to go with. To help you make a decision, we’ve compiled the best copywriting services on the market today. For each provider, we’ve considered factors such as pricing, the pros and cons of each platform, reviews, features, and more.

Here are the 10 best copywriting services.

1. Writing Studio

  • Location: Auckland, New Zealand
  • Year founded: 2019
  • Team size: 11–50
  • Clients: Banks.com, Ruled.me, Livestrong

Writing Studio is a world-class copywriting agency. The problem we solve is scale. Many companies would create more content if they could. But creating content at scale without compromising quality is not easy.

Writing Studio’s team of expert copywriters, copyeditors, and content managers deliver publish-ready copy, including blog articles, web pages, SEO copy, and more. Our copywriters are subject matter experts, and our editors ensure every piece of content you receive is accurate, error-free, and formatted correctly. Hundreds of companies trust Writing Studio with their copywriting needs.

2. Brafton

  • Location: Boston, Massachusetts
  • Year founded: 1998
  • Team size: 201–500
  • Clients: Marketo, Pearson, Appian

Brafton is a content marketing agency offering copywriting services. Brafton combines its team of industry-focused copywriters, content marketing managers, and strategists to create copy that speaks to your target audience, sticks to deadlines, and delivers commercial results.

Brafton’s team can deliver any type of content, from copy for social media, blog articles, ebooks, landing pages, and email newsletters. Whether you’re looking for SEO-focused evergreen copy or news articles, they have the resources and experience to deliver high-quality copy for any industry.

3. Verblio

  • Location: Denver, Colorado
  • Year founded: 2011
  • Team size: 11–50
  • Clients: Rankings.io, GrowthSquad, Nextiny

Verblio is a blog and content writing service platform. They serve businesses, agencies, publishers, and in-house marketers who need a content marketing platform to use for content creation. Verblio has a particular focus on blog content, but they also do offer other types of copywriting — including ebooks, newsletters, and podcast summaries — to name a few.

Verblio’s platform allows you to create content on-demand on a monthly subscription, ensure tone and voice for your copy is on point, and with time, their system becomes better at matching writers ideal for your needs. The platform allows you to scale content, making it particularly useful for agencies with multiple clients.

4. Express Writers

  • Location: Austin, Texas
  • Year founded: 2011
  • Team size: 11–50
  • Clients: Buzzsumo, JotForm, Nordstrom

Express Writers is a copywriting and content creation platform with writers that can write many types of copy. They write blog articles, ad copy, brand copy, email copy, social media posts, conversion-based copy, and much more. 

Express Writers follows a simple four-step process:

  1. The client orders content
  2. Content is created.
  3. Editing and reviewing.
  4. The client receives content.

They serve multiple industries, but their most popular is legal, finance, medical, and other technical topics. Express Writers also have the capability to provide content at scale for those with high-volume content needs. 

5. ContentWriters

  • Location: New York, New York
  • Year founded: 2013
  • Team size: 11–50
  • Clients: Expedia, LegalZoom, Skillsoft

ContentWriters is a full-service copywriting agency. ContentWriters have a network of specialized professional copywriters, as well as an editorial team. They are trusted by industry leaders, and they serve a range of business types, from agencies to publishers, and e-commerce stores.

ContentWriter’s copywriters are all U.S.-based, have high English proficiency, and are vigorously vetted before being accepted to their platform. ContentWriters are able to write blog articles, product descriptions, press releases, and more. They also offer free topic pitching, custom writer matching, and revision requests alongside every content order. Their team caters to all major industries, from medicine to finance, and more.

6. Scripted

  • Location: San Antonio, Texas
  • Year founded: 2011
  • Team size: 11–50
  • Clients: Adobe, LinkedIn, Healthline

Scripted is a large freelance copywriting platform with a network of tens of thousands of copywriters. The platform works on a subscription basis. You pay a certain amount per month and then you have access to their pool of writers. You can then request specific types of copy to be written and find and hire writers to help create it. 

Scripted functions less as an agency and more like a freelance marketplace like Upwork, but specifically for copywriting. To get started you sign up and then you can start placing orders for content. Unlike agencies, you are able to negotiate specific rates with writers, but you have to manage the process unless you opt for their managed services where a dedicated manager is assigned to your account.

7. ClearVoice

  • Location: Phoenix, Arizona
  • Year founded: 2014
  • Team size: 51–200
  • Clients: Cox, Esurance, HomeAdvisor

ClearVoice is a content marketing platform where you can find copywriters for hire. ClearVoice coined the phrase “teamlancing” which describes their model well. Their platform allows you to build a team of freelance copywriters, editors, SEOs, designers, strategists, and more, to help you deploy your content marketing campaigns within one platform.

ClearVoice’s copywriters are vetted, consistent and reliable, flexible, and take feedback well. Their platform is made for scale, and so if you have large and complex content marketing initiatives that require the help of multiple copywriters, then ClearVoice may be a good service provider to consider using.

8. Semrush Marketplace

  • Location: Boston, Massachusetts
  • Year founded: 2008
  • Team size: 501–1,000
  • Clients: Cisco, TechSmith, AccuWeather 

Semrush Marketplace is a marketplace for copywriting. Semrush is a large company best known for its suite of SEO and content marketing tools, but they also have a marketplace that serves as copywriting service. 

On their marketplace, you can order various content types on demand, including:

  • Articles
  • Website copy
  • Product descriptions
  • Press releases
  • Email newsletters
  • and more.

Semrush Marketplace offers a clean and intuitive interface to request content, track order progress, and request revision requests. You also have the added bonus of using Semrush SEO tools with the marketplace.

9. MarketSmiths

  • Location: Brooklyn, New York
  • Year founded: 2010
  • Team size: 11–50
  • Clients: Pfizer, DocuSign, Stanford

MarketSmiths is a premium copywriting service that has worked with top-tier clients such as Stanford and Pfizer. Their motto is that “most words are filler… in our hands, they’re crisp engines of strategy.” MarkSmiths provide several copywriting services, including sales copy, brand copy, product copy, content marketing, and industry-specific copy.

MarkSmiths can write everything from SEO-focused copy to proposals, and social media copy. Their top industries served include education, finance, government, technology, cannabis, law, health, and more. They are more expensive than other services, but place great importance on quality control.

10. Get A Copywriter

  • Location: Sun City, Arizona
  • Year founded: 2012
  • Team size: 11–50
  • Clients: Mcdonald’s, Western Union, UNICEF

Get A Copywriter is a copywriting service made for agencies, businesses, and ecommerce companies. They offer monthly blogging subscriptions or on-demand copywriting services, where you can order blogs, web pages, product descriptions, white papers, and custom projects.

Get A Copywriter offers unlimited revisions, a 100% money-back guarantee, fully edited content by senior editors, and account management. All of their copywriters are native English speakers, seasoned-pros, and are classified as either “pros” or “experts”, depending on the quality you’re looking for. Their team writes copy for every industry — from software to law, and construction.

The bottom line

Copywriting is incredibly important as it helps you effectively communicate your message to the world, engage your audience, and most importantly, sell.

But finding the right copywriting service provider to partner with is not so easy. Sure, you can find one quickly, but finding one that you can consistently rely on to deliver quality copy (and ideally enjoy working with), is not so easy.

Hopefully, this list of copywriting services has given you an idea of what’s out there and what might be best suited to your requirements.

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