10 Best Content Marketing Services (2023)

If you’re thinking of partnering with a content marketing service, this article is for you. To help you make an informed choice, we are going to showcase the 10 best content marketing service providers available. For each provider, we will discuss the pros, cons, reviews, and prices of working with each one.

What is a content marketing service? 

Before we get into our list, let’s briefly explain what a content marketing service is. Essentially, they provide clients with services such as content marketing planning, content production, and performance monitoring. Their overall goal is to help you achieve your content marketing goals.

Why use a content marketing service? 

The main benefit of working with a content marketing service is gaining access to an experienced team of content creators and strategists. This helps you achieve much better marketing results as your content will perform much better. It also means you don’t need to hire an in-house team of specialists which reduces your costs.

Best content marketing services

1. Writing Studio

Writing Studio is a content marketing service that has worked with thousands of clients across multiple industries in different parts of the world. This means that when you work with us, you’ll gain access to an experienced and qualified team of writers and content marketing strategists. 

Reviews

Writing Studio currently enjoys an excellent overall rating of 4.7 stars out of 5 on Trustpilot. Our clients rate us very highly for the level of service they receive and the quality of our content.

Prices

Writing Studio has a “per word” pricing model. Our current rates are set at $0.20 per word for orders between 1000 and 10,000 words, $0.16 per word for orders between 10,000 and 100,000 words, and just $0.15 per word for orders over 100,000 words. Compared to other top content marketing service providers these are very competitive prices. 

Pros

  • We are experienced in producing all major forms of written content, including product descriptions, blog posts, e-books, and website copy.
  • We only hire writers who are qualified and experienced in covering the topics they write about.
  • We assign every client a dedicated content manager.

Cons

  • Writing Studio has 80 expert writers on our team which is less than some of our top competitors. This is because we only hire the top 1% of content writers.
  • While our prices are competitive, they are higher than some of the other agencies on this list. But we believe the quality of our content more than makes up for this.

Summary

Writing Studio may not be the largest content marketing service agency, but this means we can provide clients with a hands-on level of service while at the same time offering competitive prices.

2. Brafton

Brafton is a content marketing service provider that has operated for over 20 years. They provide clients with a full range of content marketing services, including helping you develop a strategy, content creation, and monitor its performance.

Reviews

Brafton enjoys an overall rating of 4.7 out of 5 stars on FeaturedCustomers.com which is very high for the industry. Clients overwhelmingly say the company produces excellent content.

Prices

To get exact pricing from Brafton you need to fill out a form on their website and one of their client managers will get in touch to discuss your needs and give you a quote. Expect to pay above-average rates to work with due to their experience in the industry.

Pros

  • They have an experienced team of content creators, strategists, and analysts.
  • They have an impressive client of former and current clients, including Farmers Insurance, AIG, and Sotheby’s.
  • Their team of content creators can produce all major forms of content, including video, written, and infographics.

Cons

  • It’s difficult to get pricing information without first having a consultation with one of their content managers.
  • You’ll receive a high level of content and customer service but expect to pay higher prices as a result.

Summary

Brafton is an experienced content marketing service provider that has worked with an impressive list of clients in multiple industries. If you have a high marketing budget, they might be a good fit for your needs.

3. Siege Media

Siege Media is a content marketing agency that specializes in helping clients use content that has been optimized for search to achieve their marketing goals. They do this by helping you create a strategy and then producing content like blog posts, videos, and articles to help achieve it.

Reviews

The company has excellent reviews from past and present clients. They currently have an overall rating of 4.9 stars out of 5 on Clutch.

Prices

Siege Media doesn’t publicly disclose specific pricing. If you choose to work with the company, they will provide you with a customized quote depending on the specifics of your content marketing plan.

Pros

  • They have worked with many large companies like TripAdvisor, Airbnb, Quicken Loans, and Intuit.
  • They can help with every aspect of your content marketing strategy, including developing a strategy, producing content, and tracking how well it performs.
  • The company is made up of an experienced team of marketers, designers, and developers.

Cons

  • They specialize in working with companies that have high SEO marketing budgets. If you’re a smaller business, they may not be the best agency to work with.
  • They are a fully remote company so it may be difficult to meet in person with one of their client managers if that is important to you.

Summary

Siege Media has created an impressive content marketing agency that has worked with many top companies in America. Due to their expertise and track record of success expect to pay above market prices to work with them.

4. ContentWriters

ContentWriters provides clients with content marketing services. They work with agencies, enterprises, and publishers to produce content such as blog posts, e-books, and whitepapers. 

Reviews

The company currently has an overall rating of 4.7 stars out of 5 on G2.com. This is a very good overall rating considering their competitive pricing model.

Prices

The company offers a self-service model whereby you can place your own orders or you can sign-up for a managed service that gives you access to a dedicated content manager. Self-service pricing starts at $99 per piece of content and managed service prices are customized depending on your specific needs.

Pros

  • They offer very competitive prices – especially when you manage your own content orders.
  • All content orders receive a minimum of two free revision requests, proofreading, and editing.
  • They can research and write all major forms of content. This makes them a one-stop shop for all your content.

Cons

  • When using their self-service platform their prices are very low, but this might result in lower quality content.
  • You have to pay a lot extra to get dedicated content or client managers. Other services provide this for free.

Summary

ContentWriters would be a good option for businesses that want to self-manage their content marketing strategy. The company offers very competitive prices and can write all major forms of content.

5. Express Writers

Express Writers is a content marketing service provider which you can order written content from. If you require content like blog posts, e-books, and articles they would be a good choice for you to consider.

Reviews

The company currently has an overall rating of 4.6 stars out of 5 on G2.com, although this is only from 7 reviews so may not be an accurate reflection of their client satisfaction levels.

Prices

Express Writers charges fees based on the level of experience of the content writer you choose. Expect to pay between $0.19 and $0.30 depending on the difficulty of your required content.

Pros

  • You can order all major forms of content from Express Writers.
  • You will gain access to an experienced and qualified network of writers.
  • All content is expertly edited, and you can request two free revisions.

Cons

  • Their pricing is very competitive, but their less experienced (and priced) writers may not produce the best content.
  • There aren’t a lot of reviews online from their past and present clients to read.

Summary

Overall, Express Writers provides a wide range of content creation services and competitive prices. If you choose to work with Express Writers, you should consider ordering content from their more experienced writers as they will write better-performing content.

6. Animalz

Animalz is a content marketing service you can work with to develop and then implement a comprehensive content marketing plan. The agency has worked with many top brands like GoDaddy, Zendesk, and Airtable.

Reviews

The Animalz agency doesn’t appear to have a profile on the top review websites like many of its competitors. On Glassdoor they currently have an overall rating of 3.6 stars out of 5 from their past and present employees.

Prices

Animalz provides clients with customized pricing based on the services they require. Expect to pay a lot more than many of the other service providers in this article due to their hands-on level of service and the experience of their team.

Pros

  • Animalz is made up of an experienced team of content marketers who know how to get results.

  • They can help you with every aspect of your content marketing strategy.
  • They have an impressive list of past and present clients that they have worked with.

Cons

  • You will be charged much higher prices to work with them compared to other agencies and content writing services.
  • They specialize in working with SaaS companies. If you’re in a different industry, they won’t be the best agency to work with.

Summary

Animalz is an experienced and accomplished content marketing agency that specializes in helping SaaS companies boost their brand awareness, engagement, and conversions. If you run a SaaS company and have a high marketing budget, Animalz might be the best option on this list for you.

7. Codeless

Codeless is a content marketing service that combines content strategy with content production and optimization. If you require content like articles, videos, and blog posts that are optimized for search, Codeless is a great agency to work with.

Reviews

Codeless currently enjoys an overall rating of 4.8 stars out of 5 on FeaturedCustomers.com. Most clients are very satisfied with their work and the results achieved.

Prices

To sign up as a Codeless client you need to commit to a monthly subscription of between $7,500 and $20,000 per month. Each subscription package entitles you to a specific set of services and content creation.

Pros

  • The agency has an experienced team of content marketing experts with a track record of getting results.
  • The company has an impressive list of clients, including Monday.com and Chargify.
  • Codeless offers a comprehensive content marketing service – from strategy development to content optimization.

Cons

  • The agency charges a subscription fee for its services. If you have unique requirements there may be better agencies for you to work with that offer customized pricing. 
  • You need to spend a minimum of $7,500 per month, which might be too expensive for many small businesses. 

Summary

Codeless is a full-service content marketing service that has an impressive track record in the industry. If you have a high marketing budget and want to work with industry experts, Codeless could be the best option on our list for you.

8. Contently

Contently is the next entry on our list of the best content marketing services available. The company offers clients a comprehensive software platform to manage their whole marketing plan. You can also order content to be created from their network of freelancers.

Reviews

The company currently has an overall rating of 4.5 stars out of 5 on the review website G2.com. Most customers have very positive feedback after using their platform.

Prices

Contently charges a monthly subscription fee to use their platform, ranging from a few hundred to thousands. You then need to pay extra if you wish to order content from their network of freelancers.

Pros

  • Contently offers a comprehensive platform to manage every aspect of your content marketing plan.
  • You can order content directly through their platform from a large network of vetted content creators.
  • They have an impressive list of clients, such as American Express and Dell.

Cons

  • They charge quite high monthly subscription fees which might make using their platform unaffordable for many smaller businesses.
  • You will need to spend time learning how to use their software.

Summary

If you’re looking for a comprehensive software platform to manage your content marketing plan, Contently is one of the best available. You will however have to decide if you can afford the monthly subscription fee to use it.

9. WebFX

WebFX offers a wide range of marketing and advertising services to clients all over the world. One of their core services is content marketing. They can help you design a strategy and then you can tap into their network of content creators to help implement it. 

Reviews

The company currently has an overall rating of 4.9 stars out of 5 on G2.com. This is a very good overall rating as it is from over 146 individual reviews.

Prices

WebFX offers monthly content marketing plans between $1800 and $6000. Each subscription plan will give you a set amount of content and other services to help manage your content marketing plan.

Pros

  • The company has an impressive list of clients and great reviews from past and present clients.
  • All new clients can request a free proposal from WebFX. This will help you find out if they are the right fit for your business.
  • You can order all the main types of content through WebFX.

Cons

  • You are required to sign up for a monthly subscription fee of between $1800 and $6000. This might be too expensive for some smaller businesses.
  • The company doesn’t offer much flexibility. For example, if you want to order 3 pieces of content one month but 10 for another you’ll have to continuously upgrade or downgrade your plan.

Summary

WebFX provides content marketing services to clients for a set monthly subscription fee. For many businesses, this will be a positive as it will help them budget much easier, but for others, the monthly fee will be unaffordable.

10. Scripted

Scripted is a content marketing service you can use to plan, develop, publish, and track every aspect of your content marketing plan. They offer packaged services for large and small enterprises, publishers, and agencies.

Reviews

The company currently has an overall rating of only 3.5 stars out of 5 on G2.com. This low rating indicates the quality of their content isn’t very consistent.

Prices

Monthly subscription plans start at $199 for a basic self-service package right up to $2500 for an agency plan. Each plan includes a credit to pay for content. For example, the self-service basic plan gives you a $100 content credit.

Pros

  • They offer a comprehensive list of content marketing services which means you can manage your entire strategy with them.
  • You can order all main forms of content such as blog posts, articles, and email newsletters.
  • They have worked with clients in many different industries. This means they likely have content creators who are experienced in writing about topics in your industry.

Cons

  • To work with Scripted, you need to subscribe to a monthly plan. This might not be suitable for every business.
  • The company has a low overall rating – especially when compared to many of its competitors.

Summary

Scripted offers clients a comprehensive range of content marketing services. However, they don’t currently have very consistent reviews from past and present clients and some businesses will not want to sign up for a monthly subscription plan.

Tips for finding a content marketing services agency to partner with

Before signing up for any specific content marketing service, make sure you:

Check reviews

One of the best ways to find out if the agency is effective is to check reviews from their past clients.

Start with a small order

Before placing a large content order, it’s a good idea to place a small order to check the quality of their work. If they offer free proposals or consultations, take them up on the offer.

Check industry experience

Make sure the agency has experience writing or creating content about your industry. The best-performing content is authoritative, original, and accurate.

Check with current clients

If you know or have connections with any of their listed current clients, ask them what it’s like to work with the agency.

The bottom line

Working with an experienced content marketing service provider gives you access to talented content creators and strategists who can design, develop, implement, and track your content marketing plan. It does require an investment to be made, but the results achieved should more than makeup for it.

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